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Norce welcomes Babyshop and Lekmer to our family of customers

We're thrilled to welcome Babyshop and Lekmer to Norce! Two well-known brands in children's fashion and toys, both with high ambitions for digital growth.

"At Babyshop Group, delivering a world-class digital experience to our customers is at the heart of what we do. Partnering with Norce Commerce and Partnersense’s ‘Callisto’ package marks an important step in our transformation journey — one that enables us to scale efficiently while managing the complexities of our global business. With this modern and flexible platform, we are not only enhancing our tech capabilities and streamlining internal processes but also creating better opportunities for the brands we work with to grow alongside us. At the same time, we are making our operations more cost-efficient and setting the foundation for sustainable, profitable growth. We’re excited about this next chapter and what it means for our customers, our partners, and our future."
Darko Draskovic Ydremark, CEO, Babyshop

With advanced PIM functionality, powerful pricing capabilities, and flexible campaign management, Babyshop and Lekmer now have a solid foundation for their continued growth. The new setup will also make operations smoother and more efficient, freeing up valuable time and resources.

Founded in 2006, Babyshop Group, with its storefronts Babyshop and Lekmer, has grown into a leading global ecommerce destination for premium children's fashion and quality products. With a carefully curated assortment of premium brands, Babyshop Group also takes pride in its brands, Kuling and Stoy. While rooted in the Nordics, the company has a significant presence across Europe, East Asia, and the United States. Norce's commitment to excellence and innovation aligns perfectly with Babyshop Group's mission to empower families worldwide and redefine the digital shopping experience.

This collaboration marks another milestone in our journey to enhance the ecommerce landscape together with great partners like Partnersense. We're excited to see what the future holds for Babyshop and Lekmer!

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