"The data are correct, the way our various systems interface with ecommerce has met our expectations and the entire solution is completely reliable. Availability is very satisfactory and performance near perfect"
"Norce Commerce scales up very well. Registering more products or processing large order volumes is problem free. Which gives us a far greater sense of security"
"Even though our product offer is extensive and somewhat unwieldy at first glance, Norce Commerce connects the right accessories and relevant peripheral products with no problem and thereby ensures both a better customer experience and higher value orders"
"We cannot imagine any other system being able to handle product imports from suppliers and create product codes in the correct category, structure and format automatically. It simply works and saves us loads of time. All logic required at the frontend to create a good customer experience is supported by Norce Commerce. The ecommerce platform responds quickly and correctly"
Henrik Björkqvist, Ecommerce Manager, Autoexperten
Challenges
Existing systems landscape
Autoexperten has a complex systems landscape with numerous linked internal and external systems connecting with each other in different areas, such as business systems, PIM, store system, goods tracking and B2B catalogue. One important task was to integrate the ecommerce solution with the existing Autoexperten systems environment. Ecommerce had to work autonomously, in other words, without any direct dependency on underlying systems, to ensure the solution is always available.
Large and varied product range
The Autoexperten product catalogue contains around 340.000 items. The product range varies enormously, from small components weighing just a few grams to heavy palletised products and hazardous liquids. Product information originates from multiple sources, both internal and external, such as suppliers and authorities. Such a vast range imposes demands on a scalable platform with a powerful PIM and good support for automating flows.
Advanced fit my car logic
Advanced fit my car logic is a requirement when you sell spare parts for cars. To enable consumers to buy spare parts online, the information needs to be presented in a simple and persuasive way.
Existing store network
Autoexperten has a strong store network with around 60 outlets, all of which have their own inventory that needs to be integrated with the ecommerce solution. To ensure a good total experience, availability and pricing must be the same in every sales channel.
Results
- Robust & scalable ecommerce
Autoexperten now has a technologically advanced and robust ecommerce solution with high availability. The system is scalable and handles increasing volumes without problem. The user-friendly design has enabled Autoexperten to reach new target groups, and also attract less car literate customers. - Successful omnichannel
410 workshops and some 60 stores have been merged into one single solution in line with Autoexperten’s omnichannel strategy. Many orders are reserved against store stock and a large number of customers choose to collect their online purchase from stores. Autoexperten has seen an increase in store footfall since their ecommerce solution was launched. - Time savings & higher value orders
The unique functionality of Norce Commerce in automating management of the extensive range adds up to huge time savings for Autoexperten. Smart accessory and fit my car logic gives customers a better shopping experience and leads to higher value online orders.
